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BYU athletes have a new NIL club and not every Cougar fan is happy about it

Provo NIL Club launched on Wednesday, with the backing of several BYU football players.

(Francisco Kjolseth | The Salt Lake Tribune) Isaac Asiata, left, a former center for Utah, sits next to BYU running back Lopini Katoa as they compete in a video game challenge in Orem on May 21, 2022, for the name, image and likeness (NIL) collective, Coug Connect. A new NIL venture for BYU fans was launched this week to mixed reactions.